Video plays an important role in extending the experience of South Coast Repertory beyond the stage. This collection highlights a range of video content developed to support productions, campaigns and the broader SCR brand across digital and social platforms.
My role spans creative direction, concept development, production, editing and post-production, with each piece designed to capture the energy and personality of the production while supporting a clear marketing objective.
The work ranges from promotional and campaign-driven content to artist interviews, behind-the-scenes storytelling and short-form social video. The goal is always to create content that feels authentic to the theatre while translating effectively to audiences across different platforms.
Whether working with existing production footage or developing an original shoot, the approach balances storytelling, brand consistency and audience engagement to create video that builds awareness and gives viewers another way into the work happening on stage.
Creative Direction · Video Production · Art Direction · Editing · Motion Graphics · Content Development